Business plan for organizing the work of a travel agency (with a financial model in Excel)
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Description
Objective of the projectJustification of the economic efficiency of the organization of a travel agency in Moscow or Moscow region.
The essence of the project
The main criterion for choosing the location of the office is easy accessibility and high traffic. This place can be a shopping center or just an office near the metro.
The advertising budget of a travel company will be about ... thousand rubles. monthly. This item of expenditure will include advertising on the Internet, radio, printed publications and the production of paper information materials.
Agency commission in the transaction will be ...%.
For the bottom business, seasonality is characteristic (in the summer, more citizens of the Russian Federation go on vacation than in winter).
The average number of vouchers sold per month will be ... pcs.
To implement the project is supposed to hire ... people.
It is assumed that the travel agency will specialize in the implementation of international vouchers. Conventionally, all project receipts will be generated from the sale of vouchers in the following areas:
• Holiday trip to Turkey
• Trip to Spain
• Sightseeing trip to Finland
• Excursion to France
• Sightseeing bus ride through the cities of Europe
• Excursion to Germany
• Trip to China
Project parameters
Project start date - from the moment of financing
Planning Horizon - ... years
Planning step - 1 month
The main currency of payment - - thousand rubles.
The conversion rate of USD. / RUB. - 28.3
Conversion rate euro / rub. - 40.3
Investor investment (percentage of total investment) - ...%
Refinancing rate - 8 ...%
Project financing
The total investment cost of the project is ... mln. Rub. Own funds will be 100%;
Financial performance
Net present value will be ... ths. rub.
The internal rate of return will be ...%.
The profitability index will be ...
The payback period will be ... months.
Profitability of sales will be ...%.
Return on assets will be ...%.
The break-even point will be ... thousand rubles.
Data collection method
Processing and analysis of databases. Research DISCOVERY Research Group.
Data analysis method
Traditional content analysis of documents.
Project Information Base
1. Printed and electronic, business and specialized publications.
2. Data from the Federal State Statistics Service
3. Internet resources.
4. Company materials.
5. Analytical review articles in the press.
6. The results of research marketing and consulting agencies.
7. Expert estimates.
8. Interviews with manufacturers and other market participants.
9. Materials of sectoral institutions and databases.
10. Database Discovery Research Group.
Brief description of the study
Business plan for the organization of the travel agency. The report contains information on the market volume, growth rates, trends and development prospects and other key indicators.
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